Our Legacy
A Heritage of
Trust & Excellence
We've been the trusted guardians of the world's most extraordinary equines blending tradition with unmatched expertise.
Our Story
Born from Passion, Built on Trust
Billy Jarrell has spent his entire life in the horse business. He began showing as a child and opened his own training business at age 20, where he competed at the highest levels of the sport and trained numerous World Champions. Alongside his show-ring success, Billy built a large lesson program, teaching riders of all ages and skill levels-a reflection of his belief in growing the industry from the ground up.
His leadership and expertise extended well beyond his own barn. Billy served as the first chair of the UPHA Young Professionals and held a USEF judges license for 15 years, evaluating horses and horsemanship at the highest standard. His hands-on background also includes work as a veterinary technician performing laser treatments and two years managing a large Thoroughbred farm in Midway, Kentucky.
For nearly nine years, Billy has applied that deep industry knowledge to property and casualty insurance, where he holds the Agribusiness and Farm Insurance Specialist (AFIS) designation. Having lived the realities of training, competing, teaching, and running an equine operation, he understands his clients' world from the inside out.
Purpose & Direction
Our Mission & Vision
Our Mission
To provide the world's most personalised and comprehensive equine insurance, ensuring every horse owner has the peace of mind that comes with knowing their cherished companion is fully protected - by people who truly understand their world.
Our Vision
To redefine the standard of equine insurance globally - setting a benchmark where exceptional coverage, rapid claims, and genuine expertise converge to create an experience that is as distinguished as the horses we protect.
What Guides Us
Our Core Values
Integrity First
Transparent policies, honest assessments, and promises kept - always. Trust is the foundation of everything we do.
Genuine Passion
Our team are equestrians at heart. We don't just understand insurance - we understand the bond between horse and owner.
Excellence Always
From policy crafting to claims processing, we pursue the highest standards in every interaction, every day.
Swift Action
When it matters most, we move fast. 48-hour claims, same-day emergency authorisations, and 24/7 global support.